About the role
Overview
The Opportunity
The Search Engine Optimization (SEO) Analyst works in the office and is responsible for helping execute tasks related to Fisher Investments' SEO and reputation management strategy. This includes reviewing content for alignment with assignment requirements, producing reports on the performance of SEO strategies, collecting data on FI and competitors' websites, proposing refinement to strategies based on observed metrics, maintaining team documentation, and performing other duties as assigned to support our reputation management strategies.
The Day-to-Day
Manages a program to ensure the elements are completely and efficiently meeting the business requirements
Manages all phases of various projects from envisioning through deployment
Reports on project and program performance to the Legal, Compliance, Communications and Data Protection (LCCD) group and other management
Identifies potential process improvements, recommends solutions, and implements solutions to improve the efficiency of the department
Coaches, mentors, and motivates junior team members
Works onsite, under direct supervision, in a team-based and open office environment
Additional responsibilities may include
Perform keyword research and competitive analysis
Prepare dashboards and regular reporting for management
Coordinate off-page activities like influencer outreach
Monitor and evaluate search results and performance across the major search channels
Develops new reports for senior LCCD management
Maintains specific documentation related to the firm's SEO activities including, but not limited to, policies & procedures, test results, and project plans
Communicates project updates and outcome to stakeholders outside the Reputation Team
Your Qualifications
Bachelor's degree or equivalent combination of education and experience required
At least 3 years of digital organic marketing, public relations, or equivalent experience preferred
Highly developed qualitative and/or quantitative skills required
Ability to analyze various situations and develop creative solutions
Excellent verbal and written communication skills
High level of attention to detail
Ability to adapt to changes in a fast paced, team environment
Ability to prioritize workload and manage time across various tasks
Proficient in Microsoft Office software
Proficient with web technologies such as HTML, CSS, JavaScript preferred
Proficient with SEO analysis tools such as ScreamingFrog, AHREFs, SEMRush, Moz, etc. preferred
Knowledge of website content and coding guidelines as provided by search engines with significant market share preferred
Why Fisher Investments Luxembourg
The global Fisher organisation distinguishes itself by putting clients first, providing unmatched service, and taking a personalised approach to investing. You can feel confident knowing that Fisher Investments and Fisher Investments Luxembourg align with our clients' priorities by using a simple and transparent fee structure and recognised European custodians.
It's the people that make the Fisher purpose possible, and to help our employees meet their long-term goals, we offer an array of benefits, including:
100% paid premiums for our top-tier supplemental healthcare plan (includes medical, dental, vision) for employees and their qualified dependents
28 days annual leave with the ability to purchase up to 3 additional days per year, plus up to 11 paid holidays
A supplemental retirement pension plan featuring a 4% contribution of base pay up to the social security ceiling and 12% for base pay over the ceiling, as well as a 50% match on personal contributions up to €600 annually
Up to €219.60 in employer-paid monthly lunch vouchers
Gym subsidy of up to €50 per month
$10,000 fertility, hormonal health and family-forming benefit
A collaborative working environment that practises ongoing training, educational support and employee appreciation events
This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.
Employees residing outside of the US will be eligible for the $10,000 equivalent in their local currency.
FISHER INVESTMENTS LUXEMBOURG IS AN EQUAL OPPORTUNITY EMPLOYER