About the role
Responsibilities
About the Team
The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business. Our teams include Sales, Marketing, Operation, Account Managers, Agency and partnerships, and Marketing Science. GBS is a dynamic, entrepreneurial, and ambitious client group.
The role is directly responsible for building relationships and helping clients drive business results on TikTok through consultation, education, and support. Ideal candidates will combine an exceptional ability to provide consultative selling; a passion for growing revenue; an outstanding ability to set strategic vision; and a willingness to execute the tactics. Success in this position requires strong sales and client-facing experience; problem-solving skills; attention to detail; the ability to thrive in a dynamic and changing environment.
We are looking for talented individuals to join us for an internship. Our internship program offers hands-on experience in sales and marketing, where you will learn from industry experts and contribute to client solutions. You will have the opportunity to provide product feedback and insights that help shape our go-to-market strategies.
Our dynamic internship experience blends hands-on learning, enriching community-building and professional development events, and collaboration with industry experts.
Applications will be reviewed on a rolling basis, so we encourage you to apply early. Please clearly state your availability in your resume (Start date, End date).
Responsibilities
As an intern, you will gain exposure to the following areas and contribute to team objectives under guidance:
Consultative Support
- Learn about our client solutions approach, supporting the team in developing strategic recommendations for clients across product adoption and optimization.
- Stay up-to-date with product evolutions and market trends, assisting in delivering insights that inform client strategies.
- Support measurement initiatives, including Brand Lift Studies and conversion tracking, to help optimize campaign performance.
- Assist with client education and capability building by preparing materials for business reviews and workshops.
Account & Campaign Management Support
- Support account management activities, helping to maintain relationships with brands, agency teams and stakeholders.
- Assist in evaluating client media plans and identifying optimization opportunities.
- Help monitor campaign performance and conduct basic analysis to support reporting.
- Support data gathering and analysis for post-campaign reporting and account audits.
Stakeholder Collaboration
- Work with cross-functional teams to support account growth initiatives.
- Assist in tracking revenue attainment and client activity metrics.
- Contribute to knowledge sharing by helping prepare case studies and market insights.
Qualifications
Minimum Qualifications
- Currently pursuing an Undergraduate or Master's degree in marketing, advertising, technology, media, or a related field.
- Strong interest in digital marketing, advertising, and client services; curiosity about media platforms and advertising KPIs.
- Basic understanding of the digital media and marketing landscape; interest in FMCG or other verticals is a plus.
- Relevant internship experience in marketing, advertising agency, or a related field is preferred but not required.
- Familiarity with media metrics and basic research methodologies.
- Interest in both branding and performance marketing, with eagerness to learn about scaling strategies across markets.
- Proficiency in Excel and basic analytical tools.
- Detail-oriented, analytical, and a creative problem solver.
Preferred Qualifications
- Experience with Shopping Ads, e-commerce marketing, or CPAS.
- Familiarity with third-party ad measurement and verification partners (e.g., IAS, DV, MOAT) as well as measurement partners (e.g., Nielsen, Kantar etc.)
- Hands-on experience with Mobile Measurement Partners (MMPs) and pixel setup and troubleshooting.
- Interest in developing strategic programs or projects to drive education and product adoption.
- Experience with diagnosing and resolving technical issues in collaboration with product and engineering teams.